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About
Wag’n Tails

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Our mission at Wag’n Tails is to help mobile pet care professionals be successful. Since the founding of Wag’n Tails, we have built our reputation on innovation, common sense, and customer service, and we continue to lead the industry because these core values still define our company.

1971

Our family formed Wag’n Tails and opened the first grooming salon in St. Paul, MN. Within five years, Wag’n Tails was operating six pet grooming salons.
1976

To better serve its clients and their pets, Wag’n Tails decided to go mobile and converted two pet grooming vans. By 1980, Wag’n Tails had six pet grooming vehicles serving the Twin Cities metropolitan area.
1980

Wag’n Tails relocated to Howell, MI. Over the next ten years, its mobile pet grooming business grew to twenty-two mobile pet grooming vehicles and two pet grooming salons serving central and southeastern Michigan.
1994

Wag’n Tails sells their first mobile grooming van conversion.
1996

Wag’n Tails recognized the value proposition and growing demand for mobile pet grooming services and made the decision to transition its business model and become a manufacturer of specialty pet grooming vehicles. The Company’s founder, Dina Perry, designed a pet grooming vehicle and developed a mobile business plan to help customers ensure success.
1999

Dennis, Dina’s son, purchases the business.
2001

Dennis and his father, Chuck, opened an 8,000 square foot production facility and hired the best professionals to manufacture and sell Wag’n Tails pet grooming vehicles.
2005

Because of exceptional growth in the mobile pet care industry, Wag’n Tails opened a new 24,000 square foot production facility in Granger, IN to manufacture both pet grooming and veterinary vehicles.
2017

Wag’n Tails reached a milestone with over 3,000 pet grooming and veterinary vehicles produced and sold since inception.
2019

In need of additional manufacturing capacity, Wag’n tails built an adjacent production facility totaling 12,000 square feet to help keep up with demand from both pet grooming and veterinary customers.
2025

After decades of pioneering leadership, Dennis Gnetz retired as CEO and transitioned to a board role to help preserve the company’s legacy of innovation, common sense, and customer service. Josh White, who previously served as Chief Growth Officer, assumed the role of CEO, guiding Wag’n Tails as it continues to empower mobile pet care professionals and drive industry success.

Our Team Members

Josh White

Chief Executive Officer

Dog Name: Cooper

Favorite Breed: Australian Shepherd

Steve Wedding

Chief Financial Officer

Favorite Breed: English Setter

Kyle Kerley

Director of Veterinary Sales

Dog Name: Charlie

Favorite Breed: English and French Bulldogs

Obadiah “OB” Counsellor

Controller

Favorite Breed: Golden Retriever

Allyson Balmer

Accounts Payable

Dog Name: Charlie & Griffin

Favorite Breed: Beagle & Lab

Rory Leitch

Rory Leitch

Head of Customer Experience

Dog Name: Maisie

Favorite Breed: Miniature Schnauzer

Cody Smith

Customer Care Associate

Favorite Breed: Siberian Husky

CJ Hollars

Customer Care Associate

Favorite Breed: Husky

Jason Mills and Max

Jason Mills

Director of Marketing

Dog Name: Charlie & Max

Favorite Breed: Border Terrier & Bichpoo

Jeremy Parker

Graphic Designer

Dog Name: Nacho & Rosco

Favorite Breed: Chinese Pug

Katelyn Gerstenschlager

Marketing Specialist

Favorite Breed: Golden Retriever

Mike Dicken

Sr. Videographer

Favorite Breed: American Staffordshire Terrier

Dr. Dustin Borth

Veterinary Expert

Jenny Skalla

Jenny Skalla

Sales Coordinator

Favorite Breed: Corgie

James DeMorrow

Plant Manager

Favorite Breed: Brittany Spaniel

Fariz Afzal

Fariz Afzal

Engineering Manager

Favorite Breed: Husky and Labrador Retriever

Rick Bortone

Purchasing Manager

Favorite Breed: Beagle

Upcoming
Tradeshows

ORLANDO, FL VMX (Veterinary Meeting & Expo)

January 25-29 2025

(352) 375-5672

www.navc.com
COLUMBUS, OH Midwest Veterinary Conference

February 20-24 2025

(614) 436-1300

www.mvcinfo.org
LAS VEGAS, NV WVC Annual Veterinary Conference

March 2-5 2025

www.viticusgroup.org
WASHINGTON, D.C. AVMA Convention

July 18-22

(800) 248-2862

www.avma.org
KANSAS CITY, MO Fetch Kansas City

August 22-24 2025

(609) 716-7777

www.dvm360.com/conference/fetch-kansas-city
Our Company

Careers at Wag’n Tails

Wag’n Tails has built its reputation in the marketplace over decades by hiring talented, hard-working, and honest people. We have created a workplace culture committed to mutual respect, teamwork, innovation, transparency, and accountability. Our employees are common sense professionals. They are masters of their craft dedicated to delivering best of breed products and excellent customer service. There has never been a better time to join us. Wag’n Tails offers highly competitive compensation and benefits that are attractive to employees in every stage of their career. At Wag’n Tails, you will have the opportunity to achieve your professional goals and be part of a visionary company that is improving the lives of pets, pet parents, and pet care professionals around the world!

Wag’n Tails is the global leader in designing, engineering, and manufacturing specialty vehicles for the mobile pet care industry. We also provide our customers with vehicle training, on-going consulting services, and a mobile pet grooming or mobile veterinary business success guide that empowers pet care professionals to win.

If you share our company values, please stop by and fill out a job application or email us at careers@wagntails.com.

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“We are very excited to provide mobile veterinary services in the coastal area to new and existing clients. Mobile services not only relieve stress in pets who do not like to be transported, but these services are also very convenient for pet owners who are unable to easily travel. Mobile services are especially great for clients who would prefer a private visit with their pet’s doctor in the comfort of their own home.”

Dr. Gwynn Hardee

“There are people in need who can’t come to the clinic, so I go to them. Mobile veterinary services provide a stress-free environment for pets as well as clients. I feel the bond. I feel the love, unconditional love, and I know that pet parents feel the same way. Right now, I’m living my dream.”

Dr. Venkat Kuncharapu

“Going mobile has been a big change for me. I used to work 12 hours a day in a large veterinary hospital and rarely had time to even go outside, which was hard for me. Now, I have freedom to set my own schedule, which helps me to have a more balanced life. I focus mostly on wellness care with my mobile practice but have an agreement with a local clinic to perform surgeries there one day a week, which works out really well for everyone.”

Dr. Amalia Lopez

“The two hours commuting on top of a 10 to 12-hour workday was creating a taxing situation for my family and me. I wanted to continue practicing veterinary medicine at a level that I had grown to love while still having time to care for my husband and kids. Starting my own mobile veterinary practice has given me the flexibility to do both and not have to sacrifice one at the expense of the other. It has been a life-giving experience.”

Dr. Kathy Baker
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